Wrapping up Your 2018 Outdoor

So there we have it – Your 2018 Outdoor and our favourite eight campaigns of 2018 are:

Celebrity Cruises
Moneygram
Insure & Go
Sliderobes
Domino's Pizza
Goodwood 
Solace Women's Aid
Black Country Museum

Thank you to all of our clients and partners for making this ...

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Case Studies

News

wrapping up your 2018 outdoor
21/Dec/2018

So there we have it – Your 2018 Outdoor and our favourite eight campaigns of 2018 are: Celebrity Cruises Moneygram Insure & Go Sli...

Case Study

your 2018 outdoor – black country museum
20/Dec/2018

Black Country Museum proved the value of having digital out-of-home (DOOH) as part of a multi-channel campaign, demonstrating how it works as part o...

Case Study

your 2018 outdoor - solace women's aid
20/Dec/2018

Solace Women's Aid delivered one of the most important messages during the FIFA World Cup 2018, focusing on domestic violence. With the help of 8 Outd...

News

joining bauer media and mental health first aid to ask, where’s your head at?
18/Dec/2018

As a new media owner, we have been able to build our culture and values from scratch; to have the chance to do this based on what we care about was a ...

Case Study

your 2018 outdoor - goodwood
17/Dec/2018

By using 8 Outdoor's premium digital out-of-home (DOOH), Goodwood was able to deliver a campaign on a platform that complemented its brand and raised...

Case Study

your 2018 outdoor - domino's pizza
13/Dec/2018

During the 2018 FIFA World Cup, Domino's Pizza incorporated two of the most loved things in Britain - pizza and football. With the many abilities th...

Case Study

your 2018 outdoor - sliderobes
12/Dec/2018

Sliderobes' campaign demonstrates everything that is great about digital out-of-home (DOOH), from specific demographic targeting to full-motion capabi...

Case Study

your 2018 outdoor - insure & go
10/Dec/2018

Insure & Go keeps the ball rolling with its entry into Your 2018 Outdoor. This campaign ensured targets were met by benefiting from digital out-o...

Case Study

your 2018 outdoor - moneygram
07/Dec/2018

MoneyGram has been chosen as part of Your 2018 Outdoor due to its digital out-of-home (DOOH) data led audience targeting. Agency: Cross Cultural ...

Case Study

your 2018 outdoor - celebrity cruises
05/Dec/2018

Your 2018 Outdoor is sailing off with one of our favourite national campaigns of the year, Celebrity Cruises. Agency: Goodstuff Specialist: Talo...

News

celebrating the year with your 2018 outdoor
03/Dec/2018

So here we are – December has arrived and we’re taking the opportunity to look back at some of our favourite campaigns of the year. We kicked o...

News

8 outdoor donates entire english portfolio to say thank you
09/Nov/2018

At 8 Outdoor, we are proud to help support the Royal British Legion and VCCP Media by donating our entire English portfolio. On the 11th of Novem...

News

timeto asks uk ad industry: where do you draw the line?
31/Oct/2018

A new campaign launches today, asking the UK advertising industry where it draws the line when it comes to sexual harassment. It is the next stage in ...

News

how to use dooh to create the ultimate birthday surprise
21/Sep/2018

At 8 Outdoor, we’re always happy to help when there’s a birthday surprise at stake. So when Radio City, Bauer Media’s Liverpool-based radio...

News

introducing... august's campaign of the month
12/Sep/2018

Here at 8 Outdoor, we work with companies of all sizes. No matter if you run a local business or are operating nationally, or even internationally, yo...

News

happy 08/08/18!
08/Aug/2018

We love to celebrate anything 8 related, so to commemorate the day, here is what you need to know about 8 Outdoor right now: We are the fastest g...

News

introducing…july’s campaign of the month
06/Aug/2018

As part of our mission to put the power of digital out-of-home advertising in the hands of advertisers large and small, we have introduced a Campaign ...

News

supporting uk sme growth via advertising spend
25/Jul/2018

With a growing Direct Sales team up and down the UK and the UK’s fastest growing out-of-home media owner, we are a big supporter of SME growth. The ...

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supporting the timeto campaign
29/Jun/2018

Today, we are proud to be supporting the Advertising Association, NABS and WACL in their campaign to end sexual harassment in the advertising industry...

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8 outdoor works with radio x on dynamic content for the chris moyles show
07/Jun/2018

We had a busy morning here at 8 Outdoor towers as we worked directly with the team at Radio X’s The Chris Moyles Show on dynamic show content. &n...

Case Study

sheffield theatres
17/May/2018

Challenge: Sheffield Theatres challenged us to offer exciting, competitive and flexible digital out-of-home solutions citywide to boost awareness and ...

News

joining the advertising association
15/May/2018

We’re really pleased to announce that this month we have joined the Advertising Association, as a member of its Front Foot network. Made up of le...

News

8 outdoor secures emirates for one year on terminal 5 site
29/Mar/2018

8 Outdoor has partnered with Emirates, the Dubai-based airline, for a year-long domination of the digital out-of-home media owner’s Heathrow Termina...

News

8 outdoor installs first ever digital out-of-home screen in cambridge
13/Mar/2018

Located on the grounds of Cambridge United FC's Abbey stadium is the latest addition to the 8 Outdoor D48 pack. As the first and only digital out-of-h...

News

8 outdoor celebrates international women’s day with 8 inspirational women
08/Mar/2018

As a new media owner, we have had the chance to build our culture and values starting with a blank sheet of paper.  To have the chance to build our p...

News

8 outdoor owner completes significant funding
05/Mar/2018

Process led by new Group CFO Darren Poynton, ex-Havas Media Group and MediaCom Funding of £11 million represents first Asian investment into a digit...

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welcome to your outdoor – advertising to the power of 8
01/Feb/2018

8 Outdoor, the UK’s fastest growing out-of-home media owner, is putting the power of out-of-home advertising in your hands. Whether you are a bra...

Case Study

leeds discovery centre
15/Jan/2018

Challenge: Raise awareness and ticket sales Solution: A large format, bright digital ad in a perfect location on York Road   Results: “We nee...

News

8 outdoor appoints eleanor crossman as marketing and communications director
08/Dec/2017

Appointment completes 8 Outdoor’s senior management team alongside Kanjeev Sikka who has been promoted to Group Sales Director.   December ...

Case Study

paddy power / mediacom / kinetic
28/Oct/2017

Challenge: Paddy Power wanted to take a playful dig at Liverpool FC’s shaky defence, following the club’s failure to sign its main target in the s...

Case Study

coppafeel
19/Sep/2017

Challenge: The 'Get it off your Chest' campaign aimed to raise awareness of lesser known signs of breast cancer, by urging young people to 'Get It Off...

News

2 million more people and rising
26/Jul/2017

Our rapid growth means every time Route is updated there are new figures to understand about the changes we are bringing to the digital out-of-home ma...

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8 outdoor’s mckay becomes director of insight and technology, ravlic promoted to national sales director
17/May/2017

Plus, promotions across sales management team 8 Outdoor, the UK’s fastest growing digital out-of-home media owner, today announces that Darren Mc...

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8 outdoor launches heathrow’s largest exterior digital billboard
13/Apr/2017

8 Outdoor, the UK’s fastest growing digital out-of-home media owner, today announces the launch of the first exterior large format digital screen at...

News

8 outdoor appoints alan brydon as chairman
09/Mar/2017

Plus, New Senior Roles To Accelerate Innovation, Technology and Sales 8 Outdoor, the UK’s fastest growing digital out-of-home media owner, today...

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finn wins fast-growth digital media owner, 8 outdoor
27/Feb/2017

Finn has been appointed by the UK’s fastest growing digital out-of-home media owner, 8 Outdoor, to deliver a communications campaign that builds rap...

News

women’s aid show hidden messages to raise awareness of coercive control
19/Dec/2016

Most people assume domestic violence is always physical but it’s not. Imagine always being told that your dress is inappropriate, or that you can...

News

spotify uses flexible day-parting to target commuters
15/Nov/2016

Spotify is one of the latest online brands to take advantage of the OOH landscape to build brand awareness and usage. Their latest campaign has featur...

News

8 outdoor supports armistice day two minute silence
11/Nov/2016

To respect and support Armistice Day, 8 Outdoor displayed creative on all of their screens to observe the two minute silence at 11am today. All 29...

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8 outdoor appoint alan brydon as non-executive board director
26/Oct/2016

Alan Brydon, previously Chief Executive of Outsmart, is to join 8 Outdoor, as Non-Executive Board Director with immediate effect. 8 Outdoor is the ...

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coppafeel! partner with 8 outdoor to promote #getifoffyourchest
12/Sep/2016

We are extremely proud to announce our partnership with CoppaFeel! From September 2016, 8 Outdoor will be promoting the charity across our screen p...

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8 outdoor host the glass wall launch with sue unerman & kathryn jacob
12/Sep/2016

On the 1st September, Kathryn Jacob (CEO, Pearl & Dean) and Sue Unerman (Chief Strategy Officer, MediaCom) launched their new book, 'The Glass Wal...

News

automation becomes a reality with plato & bitposter
12/Sep/2016

Early this month, Talon launched its bespoke automated, end-to-end OOH platform PLATO. PLATO (Platform, for Automated Transaction in OOH) is bui...

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introducing a brand new look and feel 8 outdoor website
12/Sep/2016

We've listened to our customers’ feedback over the past 12 months. In summary our clients asked us to offer more flexibility, more coverage, more...

News

wrapping up heathrow with second digital site on the m25
12/Sep/2016

Our latest site, the M25 Grand Union reaches four lanes of slow moving traffic travelling southbound towards the M4 and Heathrow Airport. The impos...

Case Study

8 outdoor case study: jesus gets the girl, birmingham trinity
23/Aug/2016

Jesus Gets The Girl is a new urban British clothing brand who aspire to remind their customers that anything is possible 'Jesus is you and the girl is...

Case Study

8 outdoor case study: birmingham city football club
01/Aug/2016

Birmingham City Football Club were looking for maximum exposure for their new Adidas home kit. They understood the power of 8 Outdoor’s local advert...

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introducing the blackwall tunnel – the tale of two london cities
29/Jul/2016

The Blackwall Tunnel represents the most well-known key route for those commuters crossing from North to South London and vice versa. It also represen...

News

the vanguard goes live - the valuable west london commuter corridor
29/Jul/2016

8 Outdoor's latest site, The Vanguard, is located on the London side of the Hanger Lane Gyratory on the A40 Western Avenue. Capturing more than 2....

News

the m25 grand union - owning digital on the m25
29/Jul/2016

The M25 Grand Union represents a landmark in all senses of the word for digital out of home. It is 1 of only 2 DOOH sites on the entire M25 and makes ...